AIS Media CEO, Thomas Harpointner discusses interactive marketing for businesses and the common pitfalls to avoid when implementing an interactive marketing strategy.
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Tag Archives: social media
AIS Media On the Air with Dresser After Dark on Biz Interactive Marketing Pitfalls to Avoid
AIS Media Live on KDKA Pittsburg, PA: Why Businesses are Shifting from Postal Mail to Email
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August 12th, 2010
Decline of Postal Mail Is Seeing A Dramatic Rise In Interactive Marketing Appearing on KDKA in Pittsburgh, PA, AIS Media CEO Thomas Harpointner offered insight on why business are using Interactive Marketing rather than postal mail. With the US Post …
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AIS Media Live on WOOD-AM: What’s Driving the Shift from Postal Mail to Interactive Marketing?
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August 10th, 2010
AIS Media CEO Thomas Harpointner spoke on WOOD-AM in Grand Rapids, Michigan on the increased use by businesses of Interactive Marketing to replace postal mail. With the US Post office raising its rates to help reduce its massive losses, interactive marketing usage among businesses continues to increase as it’s more cost-efficient, it is where consumers are, and brings a greater return-on-investment (ROI). The industry is expected to double by 2014 and reach nearly $55 billion.
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AIS Media Live on WRVA-AM on the Shift from Direct Mail to Interactive Marketing Among Business
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August 9th, 2010
Richmond, Virginia’s WRVA-AM talked with CEO of AIS Media Thomas Harpointner on how businesses are turning to Interactive Marketing to replace postal mail. As the US Post office raises its rates to help reduce its massive losses, interactive marketing usage among businesses continues to increase as it’s more cost-efficient, it is where consumers are, and brings a greater return-on-investment (ROI). The industry is expected to double by 2014 and reach nearly $55 billion.
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The Online Marketing Age; More Internet Users Spur More Advertising
August 8th, 2010
In 2010, 221 million people in the US will be online, representing approximately 71% of the total population. Those numbers are projected to grow to 250 million by 2014 – more than 77% of the total population…
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AIS Media Feature Article, “The Online Marketing Age” in The Atlanta Journal Constitution
Direct mail, other selling channels are giving way to high-tech models August 8, 2010 The Atlanta Journal-Constitution had AIS Media CEO Thomas Harpointner pen a guest column about the online marketing age. With 71% of Americans online, companies are realizing …
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Bloomberg/Businessweek Interviews AIS Media on Social Networking For Niche Markets
Karen Klein of Bloomberg/Businessweek drew upon AIS Media’s CEO Thomas Harpointner’s expertise in marketing and social networking for a recent article on social networking for niche markets.
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AM 730 KDAZ Interviews AIS Media Regarding Social Media Strategy For Businesses
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June 28th, 2010
AM 730 KDAZ, in Albuquerque, NM interviews AIS Media CEO Thomas Harpointner regarding step by step strategies that businesses should implement for their social networking and online marketing campaigns.
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