Digital engagement agency AIS Media, Inc. has been selected by SOI, a leading U.S. Professional Employer Organization for the development of its digital and social media marketing strategy…
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Tag Archives: social media marketing
Blues Expand Use of Social Media Tools, but Some Warn Insurers Trail Other Industries
March 7th, 2011
The Blue Cross and Blue Shield plans that have made the leap into social media to augment their marketing messages are in deep — and excited about what they can get out of their online presence. But one expert cautions that Blues plans overall are still, along with the rest of the health insurance sector, falling behind in the social media space at a time when consumers are…
AIS Media Engaged by SOI for Digital and Social Media Marketing Strategy
AIS Media Scoreboard Ranks Which 2011 Super Bowl Campaign Scored A Touchdown With ‘Deep Social Media Engagement’
February 8th, 2011
If you tuned this past Sunday–and judging by Nielsen’s reports, most of you probably did (there were 111,010,000 viewers for the big game-already dubbed as “Most Viewed Telecast in Broadcast History…
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Facebook Makes A Splash In The Bathroom
January 20th, 2011
As Facebook, social media and mobile usage continues its explosive growth, AIS Media asked people a rather personal question: do you ever use Facebook on your mobile device while you’re in the bathroom? According to the results, nearly one-third (27 percent) of survey respondents say “yes”.
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Have You Ever Used Facebook on Your Mobile Device In the Bathroom? AIS Media’s Survey Reveals 27% of People Can’t Resist the Urge!
As Facebook, social media and mobile usage continues its explosive growth, AIS Media asked people a rather personal question: do you ever use Facebook on your mobile device while you’re in the bathroom? According to the results, nearly one-third (27 percent) of survey respondents say “yes”…
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2011: The Year of the Social Email Inbox
January 14th, 2011
Earlier this year Ben & Jerry’s abandoned its email marketing initiatives to focus exclusively on social media advertising. It was among the first large brands to make that leap – but given social media’s rapid growth and acceptance among consumers, hardly like to be the last. Still, though, the company is in the minority right now. For the most part, marketers have come to accept that social media and email marketing can and should be complementary operations…
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Marketing Vox Interviews AIS Media CEO Thomas Harpointner: Will 2011 Will Be The Year Of The Social Email Inbox?
Marketing Vox interviewed AIS Media CEO Thomas Harpointner on if 2011 could be the year of the social email inbox. Harpointner spoke in detail about how marketers are accepting that social media and email marketing can and should be complementary operations in their marketing efforts. Harpointner says companies need to remember that customers have different expectations from social media…
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Holiday Hustle and Bustle Nears Full Tilt: Chicago Tribune Speaks With AIS Media CEO
December 21st, 2010
Because Christmas Eve falls on a Friday in 2011 means there’s one less weekend than in most years to get gifts purchased and wrapped. For brick-and-mortar retailers, it’s the last week when they really have an advantage over their online counterparts. Retailers are finding creative ways to get shoppers moving including interactive and social media promotions…
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The Chicago Tribune Interviews AIS Media CEO Thomas Harpointner on Social Media and Interactive Marketing Strategies That Retailers Will Be Using To Reach Last Minute Holiday Shoppers
With Christmas falling on a Saturday, means that there is one less weekend than in most years for retailers to cash in on the final rush of holiday sales. As a result, retailers are using innovative social media and interactive marketing strategies to attract last minute holiday shoppers into their stores.
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Investor’s Business Daily Interviews AIS Media CEO Thomas Harpointner On Increasing Use Of Social Media and Interactive Marketing By Retailers To Attract Holiday Shoppers To Their Store
Investor’s Business Daily interviewed AIS Media CEO Thomas Harpointner regarding retailers’ increasing use of social media and interactive marketing this holiday season to attract shoppers into their stories. Harpointner discussed how after December 13th, retailers shift their tactics and strategies with…
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