January 23, 2009

Investor's Business Daily interviewed AIS Media, Inc., CEO, Thomas Harpointner, about Super Bowl 43 advertising. Harpointner noted that despite the grim economy, advertisers are seizing this 'unique' opportunity to premiere their message in front of the biggest one-day audience of the year. His statements included:

"The Super Bowl is the top dog," Harpointner said. "It's one last standing opportunity to reach an audience across all age
groups and both sexes. For a company that wants to position itself as the market leader, it is definitely the place for them to be."

One example is employment website Monster. In a recession-strafed economy marked by job layoffs and tightfisted spending by advertisers, Monster had to make a move to prove it's still a leader among career sites, commented Harpointner, of AIS Media.

"A lot of people are going to be out of work, so Monster knows this is potential business for them," he said. "They also have to demonstrate to advertisers how much traffic they are getting to their Web site. The more traffic they get, the more they can charge for ads on the site."

To read the full story visit: Five Internet Firms Still Get Kick Advertising During Super Bowl

About AIS Media
Founded in 1997, AIS Media is an Internet marketing and web services company that provides businesses award-winning web site development, email marketing, lead generation, e-commerce and search engine marketing solutions. The company has developed a suite of Web-based applications under the proprietary "Excerpo" brand, which focuses on email marketing and e-commerce. AIS Media’s solutions are available directly and through its global network of certified partners. For more information, visit: www.aismedia.com.

© 2009 AIS Media, Inc.