October 29, 2008

Quality Digest Magazine recently featured the article titled: “12 'Must Dos' to Prepare for the 2008 Holiday Shopping Season” written by AIS Media, Inc., CEO, Thomas Harpointner, featuring his top 12 "must-do's" that online retailers can leverage to drive revenue for the holiday shopping season and beyond. Excerpts from the article included:

“The fourth quarter is vital to a retailer’s overall yearly success, with anywhere from 30 to 40 percent of sales coming during this time frame,” Harpointner said. “Consider that according to comScore, $29.2 billion was spent online during the 2007 holiday season, marking a 19-percent gain vs. the same period the year prior."

“Whether you need to build an entirely new online storefront or update your existing site, planning these efforts now will pull your holiday sled ahead in the race.”

Harpointner’s “must do’s” included:

1. Spruce up your online store.
2. Launch an e-mail marketing campaign if you haven’t done so already.
3. Keep an eye on trends.
4. Search-engine-optimize your online presence.
   

To see all twelve tips and to read the full story visit: 12 'Must Dos' to Prepare for the 2008 Holiday Shopping Season

About AIS Media
AIS Media, Inc. is an award-winning developer and marketer of proprietary Web applications and professional Web services aimed to meet the needs of small and medium-size businesses. Specific AIS Media products include Excerpo® Storefront (http://www.ExcerpoStorefront.com) and Excerpo® Mail (http://www.ExcerpoMail.com), which enables businesses to conduct e-commerce and run permission-based email marketing programs, respectively. Professional services include interactive media, web site development, credit card merchant services, search engine optimization (SEO) and managed hosting. AIS Media markets its services directly and through its global network of certified partners. For more information on AIS Media’s services and to locate a partner, visit www.aismedia.com

© 2008 AIS Media, Inc.