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Internet Retailer Interviews AIS Media regarding the Online Back-to-School Season August 29, 2008 AIS Media, Inc. CEO, Thomas Harpointner, was interviewed by Internet Retailer to discuss reasons why retailers are focusing their marketing efforts online this back-to-school season with so many consumers hitting the Web for discounts and the majority of their shopping. His statements included: “The rising cost of gas is sending more back-to-school shoppers online so they can let their fingers do the walking instead of having to drive halfway across town,” says Thomas Harpointner, CEO of AIS Media Inc., a consulting and technology firm that specializes in e-mail marketing, web site design and web hosting. “And many e-retailers are offering free shipping after spending ‘X’ number of dollars. Free shipping reigns as king online. Add to that special offers, discounts and coupons online, and we will see a bit of an increase in spending online this season.” To read the full story visit: As the economy and gas prices weigh heavy, school shoppers go online About AIS Media © 2008 AIS Media, Inc.
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