October 23, 2007

AIS Media Inc. CEO, Thomas Harpointner, was interviewed by Smart Money Magazine to provide advice for businesses that are looking to make their e-commerce websites more secure, and how to portray that to the consumer. His statements included:

Just as a lack of seals can keep potential customers from buying, finding the right combination of programs to join is also important for boosting business, says Thomas Harpointner, CEO of AIS Media, an Atlanta-based web developer. The Better Business Bureau's BBBOnLine seal, for example, reportedly boosts sales by as much as 30%.

Leave no page unsealed.
Whichever seal you use, make sure it shows up on every single page — particularly during the checkout process. Even the most minor inconsistency may cause you to lose customers, cautions Harpointner.

To read the full story visit: Web Sites Find Security Seals a Boon for Business

About AIS Media
AIS Media, Inc. is an award-winning developer and marketer of proprietary Web applications and professional Web services aimed to meet the needs of small and medium-size businesses. Specific AIS Media products include Excerpo® Storefront (http://www.ExcerpoStorefront.com) and Excerpo® Mail (http://www.ExcerpoMail.com), which enables businesses to conduct e-commerce and run permission-based email marketing programs, respectively. Professional services include interactive media, web site development, credit card merchant services, search engine optimization (SEO) and managed hosting. AIS Media markets its services directly and through its global network of certified partners. For more information on AIS Media’s services and to locate a partner, visit www.aismedia.com

© 2007 AIS Media, Inc.