February 16, 2007

AIS Media Inc. CEO, Thomas Harpointner, was interviewed by Boston Daily Free Press regarding the idea of technology being the pivotal point in the 2008 election as it provides a backdoor channel to an audience that may be difficult to reach. His statements included:

"Technology may be the pivotal point [in the 2008 election]," said Thomas Harpointner, CEO of AIS Media, an online software company that often advises prominent political candidates. "It provides a backdoor channel to an audience that may be difficult to reach."

“Candidates can best reach out to the generation of college students through online campaigning because students are often too busy to consume traditional media, such as print newspapers and television,” Harpointner said.

“The campaigns with the best tech-savvy managers will be most effective,” he added. “Because each email sent by campaigns is free,” Harpointner said “Candidates cannot afford to not use the Internet.”

"[There is] no excuse not to be using [email] because budget is too tight," he said.

To read the full story visit: Candidate's Blogs Reach Out to Voters for 2008 Election

About AIS Media
AIS Media, Inc. is an award-winning developer and marketer of proprietary Web applications and professional Web services aimed to meet the needs of small and medium-size businesses. Specific AIS Media products include Excerpo® Storefront (http://www.ExcerpoStorefront.com) and Excerpo® Mail (http://www.ExcerpoMail.com), which enables businesses to conduct e-commerce and run permission-based email marketing programs, respectively. Professional services include interactive media, web site development, credit card merchant services, search engine optimization (SEO) and managed hosting. AIS Media markets its services directly and through its global network of certified partners. For more information on AIS Media’s services and to locate a partner, visit www.aismedia.com

© 2007 AIS Media, Inc.