February 2, 2007

AIS Media Inc. CEO, Thomas Harpointner, was interviewed by Orlando Sentinel regarding his ideas on multi-channel marketing techniques to use even for Super Bowl’s big day. His statements included:

Thomas Harpointner, chief executive officer of AIS Media Inc., an Internet marketing company in Atlanta, said advertisers with limited budgets are the most willing to try novel ideas. He said, “Reality commercials could extend the value of a Super Bowl ad buy, using the Internet to create interest long before and possibly after, the game.”

"Multi-channel marketing is now in full effect," Harpointner said. "This is the latest use of the technique."

To read the full story visit: For TV Ad's Big Day, No Training Needed

About AIS Media
AIS Media, Inc. is an award-winning developer and marketer of proprietary Web applications and professional Web services aimed to meet the needs of small and medium-size businesses. Specific AIS Media products include Excerpo® Storefront (http://www.ExcerpoStorefront.com) and Excerpo® Mail (http://www.ExcerpoMail.com), which enables businesses to conduct e-commerce and run permission-based email marketing programs, respectively. Professional services include interactive media, web site development, credit card merchant services, search engine optimization (SEO) and managed hosting. AIS Media markets its services directly and through its global network of certified partners. For more information on AIS Media’s services and to locate a partner, visit www.aismedia.com

© 2007 AIS Media, Inc.