So many marketers see SEO and PPC management as two separate strategies yet they share the very same goal: drive quality traffic to your website. Whether it is social media, Yahoo!, Bing, or AdWords, PPC can be enlightening for […]
10 Ways to Convert More Prospects Into Customers [Infographic]
It’s what every marketing executive is looking for — simple, straight-forward ways of converting more prospects into customers. While the Internet offers a plethora of web apps and tools that promise to aid you in achieving this task, here […]
How to Use Google’s New Free-to-Use Tool to Boost Your SEO
In the world of SEO, when Google announces a major update, your SEO can only sink or swim.
In similar fashion to their recent update to New AdWords, Google is in the process of redesigning their data collection platform, Search […]
Tips from an SEO Agency: 10 Ways to Rank Higher on Google Maps
For local businesses, ranking on Google Maps is something of a Holy Grail of search marketing, and an SEO agency has lots of tools to help you get there. It’s a goal at least equally worth a first-page organic […]
Here’s How to Bring Home the Gold With an Expert SEO Company
Think about a great SEO company helping your business to an athlete on a team. Every two years, the greatest athletes from around the world gather together to celebrate diversity and compete. These athletes spend their whole lives training […]
In a Relationship with SEO
With Valentine’s Day just around the corner, everyone’s minds are turning to love. People are making plans about who they’ll spend the day with, what they’ll do together, and what gifts they’ll exchange. Here at AIS Media, our minds […]
How to Get the Most Out of Yoast SEO: Everything You Need to Know
The Yoast SEO plugin for WordPress is certainly no secret within the SEO community. With over 82 million downloads, Yoast SEO is WordPress’ #1 SEO plugin.
Source: Entrepreneur.com
Unsurprisingly, the AIS Media team works with many clients that have the plugin […]
What an SEO Agency Can Do for You: the SEO Hierarchy of Needs
Maslo’s hierarchy of needs categorizes human needs into layers on a pyramid-shaped chart: from your basic survival needs at the base, all the way up to self-actualization at the top. While your website’s SEO needs are not quite as […]
5 Ways Your SEO Strategy Is Hurting You
Is your current approach to SEO covertly hurting your overall digital marketing strategy? Maybe you need the help of professional SEO services.
SEO is an ongoing process that has to be regularly updated and monitored. Providing effective SEO services requires […]
Top 10 Search Marketing Trends for 2018
Search marketing is ever-evolving. New technology shapes consumer behavior, impacting the way people search for products and services. Search engines respond to consumer behavior multiple times per day with upgrades to their platform. In order to grow your business […]
Social Media or Search Engine Marketing: Which Is Best For My Business?
As digital marketers, we’re often asked to provide our expert opinions on the best place to spend your marketing dollar online. If leveraged effectively, there are many fundamental characteristics of social media and search engine marketing that can bring […]
5+ Hidden Features in New AdWords that Could Boost Your PPC Management
Staying on top of AdWords updates gives you an advantage in PPC management, a competitive arena for businesses. Even a slight edge can save you money and allow you to get the most out of your budget. This year […]
