Web Design 2016: Top 10 Trends to Attract New Customers

What drives change in web design? Users. Your website shouldn’t make users think. It should make them act!

In our newest webinar, “Web Design 2016:” attendees learned the top ten trends to attract new customers. We focused on the user […]

Web Design Trends for 2016

Web design.  We’re all familiar with the term but the discipline continues to grow, evolve and is now ubiquitous with all things

As web design has evolved, designers, marketers and content developers have needed to address not only new technologies […]

Practical 2016 SEO Trends and Key Takeaways from 2015

As 2015 concludes, our search marketing team at AIS Media would like to recap this year’s top SEO trends as well as offer a look into future.
2015 in Review: The Mobile-Friendly Algorithm Update
Quite possibly the most widely-discussed SEO factor […]

Social Media Trends for 2016

In the world of social media, there is one thing we can most certainly agree upon. Change is consistent. Hundreds of new platforms are being created every year, consumer behavior trends are evolving every day and Facebook users alone […]

Digital Marketing: The Science Behind Keyword Selection

Keywords are the driving force behind all effective internet searches. How you rank in Google has become critical to your company’s online success. During “The Science Behind Keyword Selection,” an SEO guide for digital marketers webinar, attendees learned how […]

Giving Gifts and Smiles to Children in Need this Holiday Season

Spreading holiday cheer by giving back to the less fortunate is a tradition Toys for Tots has been practicing for more than 60 years.

As part of our tradition of charitable giving at AIS Media, we’re again doing our part […]

The Key To Maximum ROI: Keyword Mapping

During “The Key To Maximum ROI: Keyword Mapping,” an SEO guide for healthcare marketers webinar, attendees learned what to do beyond selection of keywords and what specifically to do regarding mapping relevant and topical keywords to each landing page […]

Perfect Your Targeting Techniques by Combining SEO and PPC Management

So many marketers see SEO and PPC management as two separate strategies yet they share the very same goal: drive quality traffic to your website. Whether it is social media, Yahoo!, Bing or AdWords testing keywords and phrases, PPC […]

Healthcare Marketing: The Science Behind Keyword Selection

During “The Science Behind Keyword Selection,” an SEO guide for healthcare marketers webinar, attendees learned keyword selection best practices and common mistakes to avoid in order to achieve search marketing success.

The webinar focused on the five elements of keyword selection.

Competitive […]

Connect Commerce 2015

On September 29, 2015 AIS Media, Inc. Founder and CEO, Thomas Harpointner, served as the keynote speaker at Connect Commerce 2015 in Victoria Island, Lagos, Nigeria. The conference was hosted by WebmallNG, one of Nigeria’s leading e-commerce platforms and […]

Top 3 PPC Marketing Strategies You Need to Know

In recent years, search marketing has changed the way marketers can serve their target audience. Now, with pay-per-click and organic search marketing, we can bridge highly-targeted potential customers to our site. When people search online for the products and […]

Organic & Paid: Better Together

The most powerful website traffic generating approaches are organic and paid search.

For many medical and healthcare organizations, the best approach is a mix of both organic and paid search results. The advantage of this approach is that organic rankings […]